Hysan Big Screen

Regarded as one of Hong Kong’s world class retail and commercial hubs, Hysan has a long rich history since its establishment in 1923.

To celebrate this iconic brand with such remarkable history, we created a series of three videos, “Fashion”, “Memories” and “Snowing” shown at the mall’s conical wall. We used elements of Art Deco to reflect its elegant and swanky prominence through the eras, creating a nostalgic nuance that welcomes the audience to travel back in time with style.