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Client: Pacific CoffeeYear: 2018
ANIMATIONCOMMERCIAL

Pacific Coffee Promotion

Pacific Coffee is a coffee house chain from Hong Kong, with outlets in China, Singapore and Malaysia.

In celebration of their 26th anniversary, Pacific Coffee teamed up with Yiu Feng, a company that sells traditional Hong Kong snacks, and Camel, a traditional flask manufacturer, for a crossover and we produced a video to promote this collaboration.

Services

  • Creative Concept
  • Project Management
  • Art Direction
  • Storyboard
  • Graphic Design
  • Illustration
  • 2D Animation
  • Sound Effects Design

Channels

  • Display Kiosk
  • Youtube

Colour Palette

The colours of red, white and blue were set as the main colours of the video. These three colours actually bear the historical significance of when the older generations would carry goods back to the Mainland in “red-white-blue” nylon bags in the 1960s.

The combination of the colours nowadays draw much closer ties with locally made products and creations. The audience are quickly able to strike accord and get interested with the campaign, and our 2D motion graphics also provide a friendly mood to the video and visually invite them to join in the celebrations.

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