The Hong Kong Institute of Surveyors (HKIS) was established in 1984 and is the only surveying professional body incorporated by ordinance in Hong Kong. The Institute plays an important consultative role in government policy making and provides advice such as building safety, property management, town planning and development strategies.
Besides creating the corporate video for HKIS, we also produced seven explainer videos to show what their work is about to the general public. While upholding the professionalism of the surveyors, we created the videos that are engaging and fun to watch, using simple yet contemporary elements in our motion graphics.
We have designed characters for each of the roles in the Explainer videos and used bold and simple design characters, so the audience would find it interesting and entertaining to watch.